the subject here is a medical component intended for children to treat caugh and sore throat. while creating materials for this brand, i based on paper-like world with watercolor stains and cut out objects that one can easily associate with kids.
figure in the spotlight is a reindeer. he feeds on Icelandic lichens and that's why he's healthy, as well as children who are treated with our syrup because it's main component is this particular lichen.
i'm presenting chosen digital and print materials designed by me.
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social media carousel
presenting all three forms - syrup, lillipops and lozenges - for different age range
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social media posts
focused on syrup and it's benefits
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brochure for patients
A5 bi-fold brochure consisting of essential information, free sample and a puzzle.
for this project i designed icons emphasizing chosen benefits. the common element is the green lichen as it's the most important component.
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brochure for pharmacists
multiple paged brochure consisting of all essential information about the product, as well as some scientific research intended for specialists.
the brochure is more subdued with the recipient in mind. i managed to maintain graphic consistency by using the same colors and text layout.
